Kirkwood Mountain Resort
GIVING THE MEDIA BUDGET A LIFT.
This was a media buying assignment we approached as a creative problem. By forging key partnerships, coming up with innovative promotions, and leveraging a wide-ranging network of media contacts, we expanded Kirkwood's message into TV, radio, outdoor, and the Internet. Results? Their presence snowballed into measurable media five times larger than their budget.
This was a media buying assignment we approached as a creative problem. By forging key partnerships, coming up with innovative promotions, and leveraging a wide-ranging network of media contacts, we expanded Kirkwood's message into TV, radio, outdoor, and the Internet. Results? Their presence snowballed into measurable media five times larger than their budget.
